As a startup or as a big enterprise from every point of view the most admired thing is growth in the business, developing a small business or managing a big firm is not something you will learn in an instant. but what helps is your business development skills

In fact, half of the business startup fails due to lack of skills requires to grow a business into giant same applies with businesses which are stuck at one place for years,

Yes, it is difficult to grow business in 2021 but that doesn’t allow you to quit your dream right,

Once you come to know the business development skills that helped thousands of startups to achieve their desired goals and you have a will to learn, development in your business is just a matter of time.

 And yes job seekers can impress employers of a big firm with these skillsets

 So let’s get going-

Why are business development skills important?

Business development skills are the component that helps a person or a group of management to start, organize and adapt to business environment changes happening with time,

To put it more simply, business development skills are essential for the smooth functioning of a business as they provide all the information about external and internal factors which are affecting the business growth.

Not only information these skills if put to use provide a solution to every problem a business can face in this world 

Furthermore, your business or career can benefit from business skills by allowing you or your company to:

  • Track customer reviews and improve user experience.
  • Allows to create a budget and work cost effectively without sacrificing quality.
  • Motivate employees to perform at their best
  • Analysing competition business and creating plans to outgrow them.
  • Being effective and efficient at the same time.

So without wasting time let’s look into them one by one with resources from where you can learn them all.


skillset division
skillset division

1. Data analysis skills

I have gone through several articles and research data. What I found is that all the big firms, be it Google, Microsoft, and Amazon, all have one thing in common: the reliability of data analysis. They leverage data to improve their services and daily operations.

The thing starts when, how to summarize the data, recognize where the market trend is and knowing where we missed a profit opportunity. the solution is only possible through data analysis skills

Data analytics helps individuals and organizations make sense of raw data recorded during a period of time

Data analysis skills provide knowledge on how to summarize data, recognizing future opportunities and threats and once you master this skill you can also completely track down the ways how your competition performs in the business. It can give you an analytical framework for approaching complex business problems, and help you in decision making that could benefit your firm.

importance of data analysis reading
data analysis reading

NOTE: startup or old when works with data analysis skills can do miracle suppose yourself in a meeting where people are giving their suggestions but you have data to support your suggestion you will be influential among those.

2. Financial management skills

Business owner or a part of the management team, what a successful business requires is financial management knowledge. This skill helps in understanding and manage the company’s financial needs

Financial management actively brings knowledge on preparation of the budget and identify the

The negative impact and neutralize them, understand investment benefits and The need for timely budgeting and reporting of financial performance is of the utmost important

Financial management skills include the ability to analyze the current market demand where a business can invest their money to gain some profit because business nowadays not only focuses on their product development, the new trend attracts businessmen to invest in projects which they think will bring reasonable returns on their investment

NOTE: financial management is a skill that allows one to interpret the financial statement of a business and helps in analysing the items which are affecting the profitability of a firm, financial management skill is another part of a business that also relies on data analysis.

So data analysis will become a must-have skill for 2021 and ahead.


3. email marketing for business

If you think email is dead, you’re missing out on the real metrics. The truth? Email marketing is still going strong and is possibly the best possible strategy to grow your business.

By developing email marketing skills you are developing credibility.

e-mail user growth in years
e-mail user growth with an assumption

 Email lets you create a connection, by keeping you in touch with your customer through email because email lets you share information about your business keeping them up to date about the changes in your business, new products or services etc.

the more they know about your business the more they’re gonna trust your business.

Benefits of email marketing:

  • Improve customer retention through consistent engagement.
  • Reach new customers through your online content.
  • Promote new products or services.
  • Learn more about what your customers like and dislike.
  • ROI is gigantic in email marketing.

How to learn email marketing for free?

For readers, you can read this easy to read blog here.

For those who prefer learning through video more convenient here is a video by h-educate.

4. Content management skills

Digital skillset cannot be skipped and that’s a fact in 2021, if you are up and running a business you most probably should have a website if not you are missing big my friend. 

So let’s talk about content management. The most important part of it is how well you can deliver information relating to your business ONLINE on your website through blogs, case studies, videos etc to reach your audience around the globe.

Content management in business includes:

  • Blog posting frequency [how many blogs a week].
  • Revamping your content with time.
  • Creating accurate and well organized documents describing Infrastructure. Architecture, Project Management and Data Center Operations of your business.
  • Managing people’s query relating to the content on your website you provided.
  • Creating clean and understandable content that helps people to know about your business services.

The more value you provide through your blogs to people in your business field the more traffic, more engagement you will get from the people watching it because they are your potential customers.

They saw your work on your website and may approach you for the services you provide so make sure to add content online about what you know and what you can provide.

You can start learning how to create blog here.

and also don’t forget to go through content marketing course here.

NOTE: the resources mentioned here are free for you to learn.

You can learn content creation for free and then create blogs in your field of business don’t let online customers flew away

5. Paid advertising management [ ppc ]

As now we are talking about digital skills, paid advertising is a must in this list if you know how to do paid advertising your business can do wonders. It provides instant traffic to your website and new people can connect to your services and boom more sales.

Alright, that was a little cheese there but hey that is achievable too but for that, you will need complete knowledge on how to do paid advertising because every ad networks work differently like google AdWords, bing ads etc.

now there are some other aspects too like

  • Understand the Different Types of Paid Ads
  • Tracking Your Paid Ad Results
  • Create a Landing Page
  • Review Your Paid Ad Results Regularly

These are the points to keep in mind while using paid advertising.

How to learn paid advertising?

going through this video of h-educate will give you an idea of how does google ads work :

Those who like to read can check out this website content here.

[note: I’m not getting any money for promoting these sites but I recommend these because then only you will be able to enjoy the digital growth of your business which is indeed most important in 2021 and ahead]


6.Delegation skills

Delegation skills mean the assignment of authority to another person (normally from a manager to a subordinate). In the delegation process, a manager or owner assigns a particular task to its employee depending on their strength of work field.

 This process has two benefits. Firstly, it gives a feeling of indulgence to the employee as the manager or owner assigned him his part of work and they gain more experience and secondly, the manager has more time to think about other concerns of the business.

NOTE: if you have a team you must ensure that Your employees and teams should be given adequate freedom to accomplish tasks, but also the responsibility and accountability of achieving desired results within deadlines.
As a new entrepreneur with no team can hire people for certain tasks from (Fiverr/Upwork) it is cheap to hire people on these platforms, in addition, you can get experienced persons working for you.

7. outsourcing skills

One of the most underrated skills in the business area now, hey don’t get confused between outsourcing and delegation. Delegation is mostly performed inside the business management like managing important non-exposable data, account book entry checks etc,

While outsourcing is a skill that saves time in a certain way like you as an owner don’t need to learn video editing to create a promotion video of your product or managing posts on social media.

These tasks can be outsourced. I mean there are people who know this shit better than you right, and I’m sure that most of you don’t have the time to do a lot of these things or learn how to do them from scratch.

There are various freelancing sites on which you can hire freelancers who will do an amazing job on whatever project you have been looking for to be done, at a decent price and within the time you need it to be done,

I prefer going for Upwork, as there are very skilled people sitting around to work for you whenever you need it and to think of that it’s quite amazing right skilled people working for you.

NOTE: If you want to learn specifically more about outsourcing click here. and if I couldn’t make the difference clear between this and deligation skill use you will definitely get my point.

8. Networking skills

Not a surprise this is a must in this skill list networking here means interacting, sharing ideas with new people because one day they are going to be a customer of your service or product

Go out meet new people, interact with them, step out of your comfort zone and make relationships. Once you have your network in place, it’s important to maintain the relationships you’ve formed and continuously find new ways to expand your web of contacts.

The only way you can learn this skill is by working with people and interacting with them in person or socially. It all counts, networking skills are very crucial.

networking and connecting people

They not only improve your business community, but you will also have people who have good ideas to invest and make money by investing in their project. You will learn infinitely on this skill bases.

NOTE: Networking skills should be practised with people sharing similar interests as they are your potential future clients and you will also learn a lot working with them. You can also build up your network with big companies in your field, join groups on Reddit, Quora, post blogs, and share information.

9. marketing strategies for business growth

So, the last skill set we are going to cover in this blog post is marketing strategies 

Now marketing strategies is something which needs to be practised in both offline and online world,

After covering all the skill sets that you will need to learn to run or manage a profitable business it all comes down to making strategies how well you are going to utilize the resources and skills that you have learned.

  •  how well you are going to outsource using outsourcing skills,
  •  how well you are going to do analysis and finding rooms for improvement and many other parts of developing a business.

That may sound a bit tough to do all by yourself but believe me if you have a business strategy you will know how to use these skills, you don’t need to practise them all at once.


Here is a blog about marketing strategies for a new entrepreneur

keep practising these skillsets in your business and you will definitely see the growth you have been looking for I hope this blog helps you in some way. 😇😇😇😇


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